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Within the realm of fashion, Dafney.co specializes in crafting luxury clothing and accessories. Their debut collection, 'MADA,' is a tribute to Yosh's mother, who left the world in 2020. The story behind Dafney takes us to a tale of determination. After a life-threatening car crash in 2021, the brand's designer, Yosh Dafney, made the profound decision to leave his day job. He dedicated himself to mastering the art of sewing and acquiring a deep understanding of textiles. His unyielding commitment to craftsmanship and creativity has significantly shaped 'MADA' into a collection like no other. Dafney.co holds a strong belief in free expression, and this ethos permeates every piece created. The products are meticulously designed, rich in detail, and rigorously tested to ensure they stand the test of time, both in quality and style.
Designer Yosh Dafney
From left to right:
Loxs Alexander [@dreadfuloxs] | stylist/visual consultant
Jared Witherspoon [@jared.us] | co-casting director/photographer
Yosh Dafney [@vanacanayosh] | designer/creative director
Michelangelo Veal [@vanacanamick] | brand strategist
Chanel Alorsan [@chanelmiddleeast] | co-casting director
Mason Eliis [@masonellis__ | consultant
Not pictured:
Nato Neri [@natocreato] | consultant
Marla Kaplan [@mmarlabusii] | managing director, Türkiye
Patrick Lanham [@patricklanhamphoto] | photographer
About the company
Dafney is headquartered in Saint Louis, Missouri, USA, with established business associates in Istanbul, Türkiye.
Our organization is comprised of a diverse team of professionals representing a broad range of international backgrounds and expertise. This global perspective strengthens our operational capabilities and reinforces our commitment to excellence, integrity, and responsible growth.
In addition to our business objectives, Dafney is dedicated to meaningful community engagement. We believe in giving back and actively seek opportunities to make a positive impact through charitable initiatives and community involvement. As part of this commitment, we organize and participate in events where a percentage of our profits is contributed to reputable organizations, including humanitarian relief efforts supporting victims of the conflict in Gaza and recognized cancer support organizations.
Dafney remains committed to building strong community partnerships and contributing to causes that promote well-being and humanitarian support.
We welcome motivated and skilled candidates eager to grow, innovate, and make a meaningful impact within our organization.
The photo highlights a portion of the Dafney team. All the individuals instrumental to the house’s direction are listed as well.